EUGENE, Ore. — Lane Community College won six Medallion Awards at the annual National Council for Marketing and Public Relations (NCMPR) District 7 Awards competition, including one gold, three silver and two bronze. The awards competition occurred during the annual district conference, October 18-20 in Hood River, Ore. Additionally, Lane Community College won the prestigious Spotlight Award from Public Relations Society of America (PRSA) Oregon for the Social Media campaign.
The National Council for Marketing & Public Relations is the only organization of its kind that exclusively represents marketing and public relations professionals at community and technical colleges. District 7 includes colleges in Alaska, Idaho, Montana, Oregon, Washington, and the Canadian provinces of Alberta, British Columbia, Saskatchewan and Yukon Territory. Judges for the competition included higher ed marketers, advertising creative directors, and marketing and advertising professionals.
Among the winning entries were gold for poster design; silver for magazine, social media or online campaign, and postcard; and bronze for e-newsletter and television ad (series).
It was also top honors for Lane Community College by receiving a Spotlight Award from PRSA’s Oregon and SW Washington Chapter for its Level Up at Lane campaign. PRSA Oregon’s Spotlight Awards recognize campaigns and tactics that exemplify excellence and leadership in public relations, digital media and integrated communications. Lane’s efforts were among 11 campaigns to take top honors at the annual awards ceremony Oct. 26. The other higher education institution receiving an award was Lewis and Clark Law School for its website.
Lane’s marketing program is directed by Rebecca Long, director of marketing and strategic communication, and overseen by Brett Rowlett, executive director of external affairs. The web team includes Kyle Schmidt and Claire Graman. The marketing program works in close partnership with the campus Design and Media Center, staffed by graphic design students under the direction of faculty Tom Madison in the Media Arts department.
For more information:
- Lane Community College
- LCC Newsroom
- National Council for Marketing & Public Relations
- Public Relations Society of America - Oregon
Lane is an AA/EEO/Veterans/Disabilities Employer.
Lane Community College educates over 15,000 students annually at six locations across Lane County and online. Students and alumni from all 50 states and 79 countries create more than an $675 million dollar impact on the local economy, helping to support more than 8,900 local jobs. Lane provides affordable, quality, professional technical and college transfer programs; business development and employee training; academic, language and life skills development; and lifelong personal development and enrichment courses.